A Journey of Passion,
Style & Purpose
Founded in 2023, Her Style began as a small boutique with a big dream—to create a fashion destination that celebrates femininity, quality, and individuality.
Today, we’re proud to be a trusted brand for women who love timeless fashion with a modern twist.
To Empower Women
Through Fashion
We curate pieces that blend tradition with modern trends—so every woman feels confident, stylish, and empowered.
Elevating Women's
Confidence Through Fashion
We aim to inspire women everywhere by offering fashion that’s elegant, expressive, and effortlessly you.
Smita Gawade
HerStyle was founded by Smita Gawade, a passionate visionary with over 25 years of experience in the corporate world and a lifelong love for fashion, elegance, and creativity. With a remarkable eye for detail and a deep understanding of style, she brings quality, authenticity, and thoughtful design to every collection at HerStyle.
Driven by the dream of blending India’s rich traditional aesthetics with modern contemporary fashion, Smita created HerStyle as more than just a boutique. She envisioned a space where women could express themselves confidently, celebrate their individuality, and feel beautiful in every phase of life. Her journey is inspired by culture, creativity, and a strong belief that fashion should empower every woman to embrace her unique identity with grace and confidence.
Our Core Values